Most of the AI advice aimed at businesses your size was written for companies with an IT department and a budget to match. I've spent 20 years working with multinational brands including The Coca-Cola Company, Nestlé and the BBC, as well as plenty of smaller companies, and I now help SMEs work out where AI fits, starting with the people who'll be using it rather than the software, because that's what decides whether it gets used.
"Most business owners know AI matters, they just aren't sure what to do about it, and headlines telling them ChatGPT has just killed another industry don't help. We need to calm down on the hyperbole and start with what your business needs."
Where most businesses get stuck
Waiting until it's clearer what AI is for, which is fair enough, except that some useful tools are already sitting unused in the software you pay for.
That nobody in the office ends up using, because nobody asked them what they needed first.
That start with excitement and end with a slide deck no one acts on. Gartner says at least 50% of generative AI projects are abandoned after proof of concept, and predicts that over 40% of agentic AI projects will be cancelled by the end of 2027.
None of those gets you anywhere, whereas AI used well takes away the more boring parts of the job, the contact reports, the timesheets nobody fills in and the copying of data from one system to another, so your people can spend their time on the work they're good at.
You don't need to become a technology expert, and you don't need to fix all your data first either. You need your staff behind it, because without them the data never gets fixed properly, and that's where I start.
Companies that have moved 40% or more of their AI pilots into production. (Deloitte, 2026)
Companies that see AI pay back within the first year. For most, real returns take two to four years. (Deloitte, 2025)
Working with multinational brands including The Coca-Cola Company, Nestlé and the BBC
How it works
Each step gives you something useful on its own, whether or not you go further, and most clients start with the free diagnostic.
A 15-minute online assessment across six dimensions of your business. You get a scored read on screen straight away and an email with more detail, plus a 20-minute call with me to talk through what it means. No cost, no obligation and no sales pitch.
Take the diagnostic →A concise, bespoke written report based on your diagnostic results and a discovery conversation. Covers your readiness across all six dimensions, the two or three highest-priority opportunities, a suggested first move, and what a full strategy would add. Delivered within five working days.
Get started →The complete picture. Deep-dive analysis of every dimension, head-to-head tool comparisons with pricing, a prioritised 90-day action plan with named owners, how the tools fit with the systems you already use, likely savings shown as ranges, and a working session to walk through the findings together.
Find out more →Choosing the tools, getting them working with your existing systems, bringing your staff on board and ongoing support as things develop. I scope it from what the strategy shows, so you won't get a figure pulled from a rate card.
Find out more →Practical, hands-on workshops based on your business, your tools and the questions your team hasn't been able to ask anywhere else. Half-day or full-day, in person or remote, and built for the people in the room rather than pulled off a shelf.
Find out more →Free · No obligation · 15 minutes
The free AI Readiness Diagnostic takes around 15 minutes and scores your business on six things: strategy, data, technology, your team's AI skills, how much of your process could be automated, and leadership.
An immediate maturity tier and readiness score across all six dimensions
A free 20-minute call to go through what your score means for your business
A clear view of your highest-priority opportunities and what to tackle first
The starting point for a Snapshot Report if you want to go deeper, at £500
Your score appears on screen as soon as you finish, an email with more detail follows, and you can book the call whenever suits you.
Why Yea I Consulting?
Most AI consultants are either technologists who know the tools but struggle to speak the language of business, or generalists who've read the right reports but haven't spent years inside businesses with tight budgets and staff to keep on side.
If AI isn't the right answer for something, I'll tell you, and I'll tell you why.
I've worked with The Coca-Cola Company, Nestlé, the BBC and Pokémon, and agency client service is mostly learning how someone else's business works, which is most of what AI strategy needs.
I take every call, write every report and lead every workshop myself, and the only help I have is with admin, so you'll deal with me throughout.
I won't help a business make someone redundant so that AI can do their job. Done right, AI lets the people you already have take on more work, and that's the version I help build.
The actual work
Turning decades of design data into a commercial engine.
A specialist structural engineering firm mapped a 30-year archive of design and project data and built its AI programme around it.
Turning a recruitment bottleneck into a pipeline.
A specialist construction consultancy mapped its single biggest growth constraint and built an AI plan around fixing it.
Could be the next one.
Every engagement starts with the free diagnostic. See where AI would pay in your business.
Practical thinking on AI for growing businesses
New research shows AI sped up drafting and nothing after it. Where marketing stalls in an SME, and the order to fix it in.
Your team is using AI whether you have a policy or not. Six areas to cover, two pages of A4, and no lawyer required.
Most SMEs have spent money on AI by now. Few can say whether it's paying off. A four-question framework with real numbers.
The first conversation is free. Tell me about your business, where things are getting stuck and what you're hoping AI might do, and I'll give you an honest view on where to begin.
I reply to every enquiry myself, usually within one working day.
Tell me a bit about your situation, and the more honest you are, the more useful I can be.